Volkswagen

🇮🇹 To discuss and exchange ideas face to face with our local teams – that’s really important to me. Especially now, in times of great changes. After all, our colleagues in the 54 Volkswagen markets worldwide know best what their customers wish for and need. That's why this week, I had the pleasure to visit our colleagues from Volkswagen Group Italia S.p.A. and Volkswagen Italia. Volkswagen in Italy is celebrating its 70th anniversary this year. And, in keeping with tradition, is doing a great job for our brand: VW has been taking 1st place among import brands for twelve years in a row and in September, we even made it to number 1 in the overall market. Plus, with a total of 2.7 million vehicles sold, the Italians have made a significant contribution to the 50-year success story of our #Golf. But that’s nothing to rely on. In Italy, too, we feel how the market is changing and competition is becoming increasingly fierce. That's why we talked openly about the current regional challenges and discussed potential solutions. We also exchanged ideas with some very committed dealers, who described their views and situation to us. Thanks to Alessandro Bettinoni, Manfred Dalceggio, Massimo Gargano, Matteo Albanese, Domenico Chianese and Giuseppe Di Maio for your honest words and valuable input! The Board team and I learned a lot about the Italian market and took important homework with us to Wolfsburg. I was particularly impressed by the high level of motivation with which the entire team stands up for our brand, assumes its responsibility on site and contributes promising ideas. A huge thank you to the teams of Christoph Aringer and Andrea Alessi and all who made this insightful day possible! I am convinced that with this spirit, we will succeed in bringing VW back to the top together! In bocca al lupo, cari colleghi! Thomas Owsianski | Filippo Savi | Massimiliano Corbetta | Francesco Furlan | Nicola Stefani | Nikolas Mitschke | André Rose | Andrea Fiorello